Best Sports Sponsorship of the year

ABOUT THIS CATEGORY

This category is to reward a successful and sustained sponsorship or commercial partnership of a sporting event, competition, federation, team or individual. In this category we are looking for evidence that the objectives set out were delivered, specifically in terms of participation/attendance numbers. Brand awareness or sport promotion.

JUDGING CRITERIA

  • Evidence of a track record of supporting the team, federation or individual in question
  • Evidence of a well-executed campaign that boosted the sporting event, federation or competition’s profile
  • Evidence of delivery on commercial objectives behind the sponsorship
  • Positive return on investment/objectives

The winner of this category will be picked by the Federation of Irish Sport Judges.