Best Commercial Partnership in Sport
1. Best Commercial Partnership in Sport - 2025
CATEGORY 1
DESCRIPTION
Entries for this category should be submitted by a member organisation of the Federation of Irish Sport (i.e. the stakeholder) which utilises a commercial partnership(s) and activations, where relevant to drive forward the reach of their sport, promote shared values and achieve business objectives. This can be a joint entry with the support/contribution of the commercial partner or promotional agency. Suggest: Introduce large- and small-scale budget brackets on entry form. [>10k, >25k, >50k, e.g.]
JUDGING CRITERIA
- Evidence that the partnership has created and maximised engagement with its own audience and that of the commercial partner.
- Differentiation from their competitors.
- Demonstrate measurable impact for the sporting organisation, the commercial partner, and its consumers.