Best use of Communications Platform in Sport
2. Best use of Communications Platform in Sport - 2025
CATEGORY 2
DESCRIPTION
To be entered by a member organisation of the Federation of Irish Sport which has sport and physical activity at the heart of its digital content. This award is to recognise innovative and clever use of communications platforms to stand out from the digital crowd. This entry can be supported by PR/activation agency.
JUDGING CRITERIA
- Evidence that the member organisation has created its own audience, forming a digital community of sport fans in the process.
- Differentiation from their competitors other NGBs, delivery of a standout campaign.
- Demonstrate measurable impact for the sporting organisation, the commercial partner, and its consumers.
- Digital community is present/managed in Ireland or was created in Ireland. However, information submitted does not necessarily have to relate to work undertaken within Ireland.